Branded

  • Sale
  • $14.40
  • Regular price $36.41
  • Publish Date: 2003-05-01
  • Binding: Paperback
  • Author: Alissa Quart

Attention: For textbook, access codes and supplements are not guaranteed with used items.


Corporations spend billions of dollars annually to woo teen and pre-teen consumers. Taking the reader to the dark side of teen marketing, this work reveals a world in which adults build careers out in insinuating themselves into 'friendships' with young people in order to monitor what they wear, eat, listen to, and talk about with each other.

Customer Reviews